2025 – 2030 Strategic Plan
Introduction
The Tri-County Kentucky United Way has developed a strategic plan that is centered around growing a stronger United Way and improving our impact within our local communities by means of:
- Building toward investing with intentionality,
- Engaging our board to its full capacity,
- Defining and communicating return on investment, and
- Modernizing, connecting, and collaborating to bring the community’s vision of a thriving tri-county region to reality.


Priorities
We understand that building strong, meaningful relationships is essential to unlocking this potential. Therefore, Tri-County Kentucky United Way commits to:
- Participating in, leading, and developing partnerships that increase our relevance and advance community priorities.
- Using data and engagement strategies to build meaningful relationships that lead to long-term, sustainable investment.
- Inviting all to the mission to ensure sustainability and foster engagement that drives impact.
- Communicating our value proposition through data, testimonials, narrative, and impact results.

